

Ella Sirjord
Education
Product Design B S
- User Experience Design Track
Entrepreneurship Minor
Involvement
NCAA - Division I Gymnastics
Leadership Captian
Awards
x3 Visionary Leadership Award
A Bit About Me
Everyone has a unique story to tell, and mine is shaped by my journey through collegiate athletics, video production, and design. From a young age, I learned the power of dedication, resilience, and teamwork – values that were instilled in me through my experience as an athlete. The lessons I learned on the competiton floor– about pushing boundaries, problem-solving, and the importance of constant improvement – have shaped who I am today.
Throughout my professional journey, I’ve embraced the role of a lifelong learner. I thrive in environments where I can wear many hats, blending my diverse skills in design, video production, and strategy to create solutions that are not just functional but also compelling and memorable. I’m deeply passionate about storytelling and how it connects people to products, brands, and ideas. It's this passion that drives my commitment to every project I take on.
What sets me apart is my relentless determination and my drive to keep evolving. Whether in the competitive world of collegiate sports or in my design work, I always give my best and seek to inspire those around me to do the same. I believe that learning never stops – and it’s that mindset that fuels my desire to create and innovate.
Building a community around me has always been a core value. I firmly believe that life is richer when you love the people you’re surrounded by, and the same goes for the workplace. I enjoy collaborating with others, knowing that the best solutions often come from shared ideas and perspectives. Collaboration doesn’t just create better results; it makes the entire process more meaningful and fulfilling.
I’m always ready for the next challenge, ready to make an impact, and always eager to connect with others who share my enthusiasm.
Caleb Pothast
Gatorade Equipment | Brand Marketing
the video you provided is AMAZING! I’ve shared this internally and even have seen it in a few leadership decks calling out “best in class retail execution."
Lindy Lindorfer Nolen
The Bernard Group | Director of Retail Experience
If you want a project to shine, make sure Ella is on the team. In my 30 years in the industry and working with dozens of interns over those years, only a few have shown so much potential and dedication to design.
Jenny Hansen
Minnesota Gymnastics | Head Coach
the vibrant brand of the team has come to life with extraordinary vision, compelling content and dynamic storytelling. Through various forms of content, Sirjord has been a key contributor to the program's creative content. It's her third straight year winning the award.
Work Experience
2024 - Current
2021 - 2024
2023 (May - Sept)
2019 - 20
2023 - Current
2023 - 2024
MultiMedia Specialist
University of Minnesota Women's Gymnastics
Created and executed multimedia content strategies, collaborating with communications and creative teams to drive audience engagement and growth across platforms through storytelling and innovative content.
Student Producer/Editor
Gopher Digital Productions
Design Intern
The Bernard Group
Generated ideas and executed design projects to enhance the in-store user experience, aligning them with the client’s vision through effective communication and teamwork. Collaborated closely with sales, design, marketing, and brand management teams to ensure cohesive project outcomes.
Marketing Assistant
Jam Hops Gymnastics
Created and organized content across various social media platforms, contributed to brainstorming marketing campaigns, and boosted customer engagement through captivating video production and event coverage.
Wedding Videographer
Freelancer
Athlete Mentor
Athlete to Athlete